the Crow Digital Media Blog

As mentioned in the opening post of this series, the video or media player application used to present your videos has a lot of impact on the total user’s experience as they watch videos on your site.

As it turns out, you don’t have to create, buy or install your own player applications, instead you can borrow one provided for free by any of the many popular video sharing sites. It’s called “embedding.”

Embedding is just a fancy term meaning to “build in” the video player into your site - so the video plays without using a pop-up window, all the controls for the video are “built into” your Web page.

The only caveat is that you first have to upload your video to their site, once there it’s simply a matter of copying and pasting a snippet of their embed code into your Web page and, viola!, your site visitors can now enjoy the video from your site using their player.

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