Interviewed On HD-DSLR Cameras
I’ve been fortunate over the past few months to have been interviewed by one of the leading industry publications OnlineVideo.net which is affiliated with Streaming Media magazine. The latest piece does quite a good job giving a valuable snapshot of professional-level video production and the role HD-DSLR cameras are playing in that trend. The earlier [...]
How To Distribute Your Videos To the Apple iPad
The opportunity of having your videos viewable on the iPad are just too good to pass up but you will have to take special care in how you film, compress and distribute your videos in order to take advantage of it.
Video That Business #4 – Writers
There are a variety of programs on TV and radio that interview writers but getting booked on those shows takes a lot of hard work, persistence and knowing how to correctly pitch show producers. Up until recent times, a major advantage of signing a distribution deal with one of the few remaining large publishing houses [...]
Video That Business #3 – Independent Bookstore
I have to admit that I am probably just as guilty for the financial and marketing challenges faced by small, local bookstores as any member of the general public. Not only do I buy the majority of my books through Amazon.com but on the rare occasions I do visit a local retailer, it’s most likely [...]
What Does The Apple iPad Mean For Video?
The long awaited Apple tablet (with the unfortunate name of iPad) has finally been revealed and my prediction is that this device will have a big impact on both video producers and video consumers. Although it’s not quite displaying 720p high definition video it’s fairly close – 720p video is sized at 1280×720 while Apple’s [...]
Merge Twitter and Video Marketing
Online video is red hot but so is Twitter, perhaps even more so. It makes brilliant sense to combine the two and to start promoting and linking to your videos using Twitter, in fact instead of living with Twitter’s 140 character limit which can be very challenging at times, maybe it would be better to [...]
Making Your Video Usable Online – 2 Solutions, 1 Dead
So here’s the story. A friend recently asked me what tools I used to compress my High Definition video files down into Flash FLV or Quicktime H.264, both of which are excellent compression formats for presenting online video. Both formats produce files that are a small fraction of the original file size yet still manage [...]
Video Producing Wisdom
You know, there’s a lot of smart people producing online video content and I want this blog to be just one of the ways you can find and learn from them. Here’s one such individual, Tim Shey of Next New Networks explaining how independent video producers can make some/more money by becoming a bit less [...]
Live Video-Based Programming Opportunities – for FREE (kind of)
Streaming live video over the Internet with interactive chat, commenting, archives, embedding options and more has become so easy a pre-teen could do it, and they are literally. Any business, organization or individual now can program their own content and offer it live to whatever audiences they are able to attract. Sounds a lot like [...]
I’ll Be Presenting At The SVAMA Morning Forum
On Monday July 28th I will be giving a presentation to the Silicon Valley American Marketing Association’s “Design Management” Morning Forum entitled “Designing Effective Online Videos.” We’ll cover Web 2.0, the effectiveness of online video, the benefits, best practices and I’ll be sharing plenty of examples. The SVAMA crowd is a very interesting group of [...]
Video For Create It! Ceramics & Mosaic Studio Completed!
I want to thank owner Lilibeth Hoffmann and manager Jackie Fernando of Palo Alto’s Create It! Ceramics and Mosaic Studio for being wonderful clients and to take this opportunity to show off the great on-camera work they both did! If you are looking for a fun and different family outing or corporate team building experience [...]